2DAY, a Pop-up Shop with a Distinct Point of View

What is the point of working in fashion, building a language with your friends, exchanging references and shaping taste, if it never materialises into something shared? This question sits at the centre of 2DAY Store, the itinerant project by stylist and jeweller Anna Santangelo and creative Fanny Kübler.

After meeting and collaborating on Santangelo’s eponymous jewellery label, they launched the first edition of 2DAY Store in their home city of Berlin, a pop-up uniting friends and artists across a range of disciplines. Named aptly after its first weekend-long occupancy, the project returns for its second edition in Brussels, where Santangelo now resides.

Santangelo’s background as both a jewellery designer and stylist informs much of this approach. Her label has always operated in proximity to other practices, collaborating with designers like Proenza Schouler and Paloma Wool, while maintaining a distinct, intuitive sensibility. Kübler’s work, spanning knitwear, styling and creative direction, similarly resists fixed categorisation.

“There are very few spaces that I go into where I like the mix – often it’s the same brands and a regurgitation of things,” says Santangelo. “There are so many people out there doing amazing projects but they aren’t necessarily given a formal space. This was a fun excuse to bring people together.”

2DAY Store is about expanding their community through a mix of established and emerging names. The offering spans archive pieces, printed matter and collected objects, each selected for its point of view rather than its newness. With nearly 40 participants, designers such as Cristaseya, Kostas Murkudis and Super Yaya sit alongside a wider circle of artists and image-makers, including Kersti Jan Werdal, Yana Van Ginneken and Giovanna Flores. There’s a strong presence of independent publishing too, from London-based magazine Crosscurrent and Paris’ Editions Lutanie to Brussels’ own Bill Magazine, which launches its sixth issue during the opening. What emerges is not a singular point of view, but a network – one that reflects how fashion and art actually operate at this level: through friendships, collaborations, overlaps. 

There is also a broader awareness embedded into the project. A portion of proceeds from the Brussels edition will be donated to Singa, a Brussels-based organisation supporting connections between residents and newcomers, and UAWC, which works with Palestinian farmers through cooperative agricultural initiatives. It’s a small gesture, but one that situates the project within a wider context, beyond fashion and the immediate audience it represents.

At its core, 2DAY Store isn’t trying to redefine anything. It simply makes visible what already exists: a group of friends making things, supporting each other, and occasionally needing a space to come together. “There’s such good soil here for people to do cool things, and we just want to bring our community and that energy to the city.” 

2DAY Store is open from 10-12 April 2026, 12-6pm, at 27-28 Place De La Justice in Brussels.