In a new step for ‘A’, we are at London Fashion Week this season to cast an eye on an exciting pool of talent – new designers pushing the boundaries of fashion into new artistic and artisanal directions.
It seems London possesses a unique dichotomy of aesthetics, being both known for a cosmopolitan brand of polish (often with a heritage twist) and a school of grunge that dates back to the early days of Westwood, both of which have evolved through the rebellious voices of a select few. Some designers toe a fine line between these two opposing realities, which is often why they stand out as the most promising fashion ‘artists’.

Please enjoy our coverage – a vision of the next generation through the eyes of A MAGAZINE curated by, with extra content posted directly to Facebook.

Above: The moodboard of jewellery designer Jordan Askill, in the TopShop NewGen tent at Somerset House.

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