Columns on fashion, culture and ideas

All posts in Pronunciation Guide

AnOther's guide to commonly mispronounced names of leading figures of fashion.


  • Phonetic pronunciation of Myguy

    Pronunciation Guide | Diesel Denim

    The terminology of denim can leave a consumer conflicted - low-rise, mid-rise, bell, boot, straight, stiff, weave, wax, 814, 501… articulating our needs is often as taxing as finding the fit itself. This season Diesel have pitched in and...

  • Phonetic pronunciation of André Courrèges

    Pronunciation Guide | Courrèges

    The latest subject of AnOther's Pronunciation Guide, French-born André Courrèges was the courtier responsible for blending haute couture with youth culture...

  • Phonetic pronunciation of Proenza Schouler

    Pronunciation Guide | Proenza Schouler

    One day before New York Fashion Week kicks off, the latest name to feature in AnOther's Pronunciation Guide is American designers Proenza Schouler, pronounced pro-EN-za SKOOL-er...

  • Phonetic pronunciation of Lanvin

    Pronunciation Guide | Lanvin

    Ahead of the unveiling of Alber Elbaz's decorated christmas tree for Claridges, AnOther focuses on the correct pronunciation of Lanvin, the oldest Parisian fashion house...

  • Phonetic pronunciation of Rodarte

    Pronunciation Guide | Rodarte & S/S12 collection

    Yesterday, came the turn of Rodarte at New York Fashion Week. As well as a gallery of images of their new collection – inspired by Disney's Sleeping Beauty and the sunflower and star-laden work of Vincent van Gogh – here the brand is the...

  • Phonetic pronunciation of Elsa Schiaparelli

    Pronunciation Guide | Elsa Schiaparelli

    Mispronouncing a word, especially a name from the creative fields, is the ultimate faux pas. In this new bi-monthly column, AnOther aims to deliver the official pronunciation of names of leading figures, with phonetic pronunciations and...

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